Building & Climbing the Right Mountain with Jen McFarland

Jen McFarland has over 25 years of training, teaching, and executive experience. She led large-scale public sector projects affecting over 50,000 businesses, handling millions of dollars. Today, Jen consults with business owners on leadership, strategic project planning, and digital marketing. She also hosts a weekly podcast called “Women Conquer Business.”







Recommended book: Digital Minimalism

In this episode:

  • Learn How Projects Drive Everything We Do
  • The Difference Between A Marketing Roadmap vs. Treasure Map
  • Making Sure You’re Building and Climbing the Right Mountain
  • Balancing Logic and Intuition
  • The Importance of Self-Awareness for Leaders
  • The Power of Communication in Team Building
  • How Listening & Understanding Creates Buy-In
  • The Power of Meditation in Increasing Effectiveness
  • The Need to Establish A Foundational Framework in Your Business & Marketing
  • How to Break a Problem Down Into Actionable Items
  • Why We Need to Focus on The Real Problem and What The Solution Will Look Like From the Customer’s Perspective
  • The Need for Ongoing Feedback In Guiding Projects
  • The Disconnect Between Marketers and Customers
  • What Happens if You Stop Listening To Your Intuition
  • The Downfall of Making Decisions Based Solely on Data
  • The Danger of Allocating Too Little and Too Much Time
  • Surrounding Yourself With Excellence and Leading Through Trust
  • How Self-Awareness and Openness to Feedback Enables Us to See Our Blind Spots
  • A Call to Disconnect With the Digital to Deliver Greater Results
  • Creating Your Daily Formula To Start the Day On the Right Foot 

John Ryan

Host of Key Conversations for Leaders Podcast, Executive Coach, Consultant, and Trainer

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