“Either you made a mistake or you don’t know what you’re doing. Which one is it?” One of my friends found himself on the receiving end of this question during a monthly financial meeting with the CEO, his boss, his colleagues and some of his direct reports. How do you think he felt after this

​Read More

Companies understand that more than ever customers have choices.  Our goal of course should be to help our customer make the best choice possible by choosing us over our competitors.  One way to do that is to make it easy for people to buy from you. While this seems like common sense, not everyone follows

​Read More

Clearly we are communicating more than ever with emails, blogs, texts, facebook, of course, the list goes on. The question is, are we communicating more or are we communicating less. One of the problems with digital communication is that we miss out on a huge percentage of the overall communication range. The Mehrabian studies indicate

​Read More